BennettAwards.net Blog » Blog Archive » Matching Custom Awards with the Appropriate Artist

Matching Custom Awards with the Appropriate Artist

November 19, 2008 on 6:35 pm

One of our unique capabilities is our specialty in creating unique, custom awards that are designed specific to our customers’ needs. Since each organization is unique, with its own values, personality, and brand image, it is not surprising that many of these organizations want unique awards that are tailored to their unique characteristics. Unlike off-the-shelf recognition awards, which may or may not meet the needs of customers, organizations can be sure that custom awards designed to their requirements totally fulfill their award objectives.

When we create custom awards, part of the unique tailoring is defined by the subject matter of the award. In some cases, an organization may want recognition awards that signify a specific object or theme. For example, we created sculpture awards for Diageo, the owner of the Johnny Walker brand, in the shape of the famous Johnny Walker striding man. When we created a custom sculpture award for Netflix’s “Popcorn” Award, we based it on a popcorn bowl, or course.

Beyond the subject matter, however, organizations differ in the style of custom awards they want. This style needs to reflect the personality and image of the organization, event, or award purpose. Roughly speaking, there are three categories of custom sculpture awards we can create: 1) realistic awards, that are scale-appropriate reproductions of the image being represented; 2) impressionistic awards, that are more stylistic representations of the object or theme being conveyed; and 3) abstract awards, that are abstract designs that use the general theme of the award as inspiration.

All of these custom award options can deliver beautiful, incredible sculpture awards – there is never a single “right” approach. We are fortunate enough to work with a set of artists who specialize in these various categories of custom awards. Some specialize in realistic recognition awards, others in impressionistic recognition awards, and still others in abstract recognition award designs. When we determine what our customer’s specific needs are, and the style of custom awards that will best meet these needs, we can match their unique project with an artist that specializes in that specific style. We don’t have to adopt a “one size fits all” philosophy. We can ensure that our customers receive the best possible match and expertise for their specific custom awards project.

This unique artist/customer pairing also results in unique custom awards that stand apart from anything else on the market. The customer provides the specifications and inspiration behind the sculpture award design, while the sculpture award artist infuses the design with their unique talent, ideas and artistic aesthetic. These unique combinations yield wildly diverse award designs that truly reflect the unique nature and persona of each organization or event.

As a finishing touch, all of the custom awards can be mounted on beautiful marble bases, which can have personalized engraving or etched plates that provide an additional level of customization to the customer. These engravings can include the name of the event, recipient, presenting organization, special quote or motto, and can even incorporate graphic elements like organizational logos. This ensures “top-to-bottom” customization for these unique custom awards.